Biker Nation Creates DEI Policy

**FOR IMMEDIATE RELEASE**

*E-Commerce Giant creates progressive DEI policy.

**Daytona Beach March 1 ,2024– In a bold move to unite the fractured motorcycle community, the Biker Nation today announced its groundbreaking DEI (Diversity, Engine Inclusion) policy, pledging to treat all riders equally—no matter their brand, displacement, or how much oil their bike leaks in the parking lot. The initiative comes amid rising tensions between vintage Harley loyalists, EVO-generation “newbies,” and Indian Motorcycle owners who’ve recently discovered the word “heritage.”

**Harley Privilege: Acknowledging the EVO Elephant in the Room**

The Biker Nation openly acknowledges “Harley Privilege,” a phenomenon where riders who’ve never endured the “character-building” struggles of kickstarting a Panhead or mopping up after a Shovelhead claim moral superiority. “Let’s face it,” Biker Nation CEO Sylvia Cochran states, “if your bike has fuel injection and starts *every time*, you’re basically riding a two-wheeled Tesla. Respect the OGs who fixed points ignitions with a pocketknife and a prayer.”

Biker Nation has vowed to create “safe spaces” in its forums for pre-1984 Harley owners to vent about unsolicited advice from Milwaukee-Eight riders (“Just upgrade!”) and share hacks for silencing “tappet chatter” (spoiler: earplugs).

**Indian Motorcycle Owners: New Kids on the Block, Old Souls at Heart**

Biker Nation also extends an olive branch—or a chrome-plated kickstand—to Indian Motorcycle enthusiasts. “We see you,” the release affirms. “You bought a bike with a war bonnet logo and a ‘Since 1901’ badge, and now you’re Googling ‘how to sound like I’ve ridden through three oil crises.’” To bridge the gap, Biker Nation will offer free “History for Beginners” pamphlets with every Indian purchase, covering topics like “What’s a Knucklehead?” and “Why Your Grandpa Hates Triumphs.”

**Initiatives to Fuel Inclusivity**

- **Brand-Agnostic Parts Department**: Find a carburetor for your ’72 Ironhead next to a LED headlight for your Road Glide. No judgment.

- **Repair Guides for All Generations**: Tutorials titled “Sealing Your Panhead Without Crying” and “Yes, Your Sportster *Is* a Real Harley.”

- **Heritage Hours**: Weekly Zoom calls where Shovelhead owners recount their most traumatic breakdowns, and Indian riders nod solemnly.

- **Merch for the Masses**: T-shirts declaring “I Brake for All Brands” and “Ask Me About My Chain Drive Feelings.”

**CEO’s Statement: “Unity in the V-Twin Community”**

Motorcycle MegaStore CEO, Axel Greaseworthy, summed up the initiative: “Whether you’re a Hardly Ableson rider, a Triumph tragic, or a Gold Wing gladiator, your credit card works here. Our mission? To ensure no rider feels superior just because their bike doesn’t mark its territory. Let’s ride together—even if some of us need a bump start.”

**About Biker Nation**

Founded by riders who’ve pushed more bikes than they’ve ridden, Biker Nation is the world’s first e-commerce platform to offer equal-opportunity parts, apparel, and unsolicited advice. From vintage Brit bikes to electric zero-emissions “whisper hogs,” we stock it all. Because exhaust notes may differ, but rider passion is universal.

*Disclaimer: No brand wars were harmed in the making of this policy. EVO riders, you’re still welcome—just maybe let the Shovelheads order first.*

**Media Contact:**

Lane Splitter

PR Director, Biker Nation

lane.splitter@bikernation.biZ

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*Ride safe, ride loud, and for the love of carbs, check your oil.*

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