Indian Motorcycle has opened what it's calling an "Experience Center" at its Spirit Lake manufacturing facility. Based in America’s heartland, the Spirit Lake Experience Center is a free offering for motorcyclists looking to connect with the iconic American motorcycle brand.
The Indian Motorcycle Spirit Lake Experience Center will showcase current and historicIndian motorcycles and offer complementary behind-the-scenes tours of its world-class production facility. Visitors will observe the assembly process that’s conducted from start-to-finish with robotic machinery and witness new Indian motorcycles come right off the line. The Spirit Lake Experience Center will also serve as a venue for private events.
“As America’s first motorcycle company, we have a rich history and a loyal following ofmotorcyclists,” said Steve Menneto, President – Indian Motorcycle. “Right in America’s heartland, the Experience Center not only serves as a unique destination for motorcycliststo engage with the brand, but also showcases our outstanding people who build premiummotorcycles.”
Menneto welcomed the new Experience Center with Spirit Lake employees, friends and family members during an honorary ribbon-cutting ceremony. Motorcyclists attending the Boji Bike Rally will have the opportunity to visit the Spirit Lake Experience Center on Friday and Saturday, August 18 and 19, from 9am-2pm.
The Experience Center will be open for complementary tours on Mondays and Fridays from August 21 through November 3, 2017. Tours will reopen in 2018. Tours will be conducted through appointments only, which can be made by calling Indian MotorcycleSpirit Lake at 712-336-6955.